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Idea Overview:
COUNTER KING Is a 15 task small kitchen counter top appliance. It does all the common food prep task in one appliance. Mixing / Food Processing / blending / Slicing / all size can opener / Remote scrub brush/ submersion blender/ 2 blue tooth speakers. Also a cooling fan for user comfort. and a self storage compartment .for all the accessory pieces. The VALUE is obvious , saves counter top space. No need to buy other food prep appliances. Great for RV'S / apartments / dorms etc.
Who might use it/where it might be used?:
This is a consumer product. The design itself will attract the consumer when walking the appliance isle. The amount of time someone can spend in front of this unit, a little music wouldn't hurt. Even the cooling fan is a plus. Both the fan and speakers can be used with of without using the machine. Great gift idea and also for people who don't use a mixer or blender every day. But the still need food prep machines either way.
The Market (B2B, B2C or Both):
Both
Sector the idea belongs to:
Retail
Why you think there is a demand for your idea?:
The Small appliance industry speaks for itself. Obviously that's where this novel product fits in. The design ( retro style) a new twist with different features.
Who would be the ideal customers?:
Any body who needs to eat to survive. People who cook or prep meals on occasion . single people, college students. Home owners.
What ideas do you have to reach these customers?:
Some manufactures are interested in open innovation ( outside ideas) . The problem is not reaching enough.
How far have you developed this idea?:
I have done research on this idea and something like this would fit into the market place. An extensive patent search was done and nothing close in design was found. I have a working prototype with a video. I spoke to many people and the idea was well received .
What – if any – feedback have you had for this idea so far?:
Product evaluation . All positive comments.
What supporting material – if any - would you like to add to your proposal?:
A sell sheet with photos and a video.

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2 comments to “” COUNTER KING””

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  1. Simon Krystman - December 7, 2020 at 10:38 am

    Do you have a data yet to support the idea is something customers are interested in purchasing?

  2. John D'Annunzio - December 9, 2020 at 11:58 am

    A consumer product search was done through various channels.